Anti-Bullying Week 2026: Cool to Be Kind

Thank you to everyone who suppported our nationwide kindness movement last year during Anti-Bullying Week. Every kind word counted. Every small act helped beat bullying in classrooms, corridors and online.

13 Nov 2026 #CoolToBeKind · #KindnessBeatsBullying  16-20 Nov 2025 #AntiBullyingWeek 

Anti-Bullying Week 2026 is nearly here. It runs from 16 – 20 November. World Kindness Day and UK Kindness Day started by our charity with the Cool to be Kind campaign falls on the Friday before on November 13th.  The theme is Kindness Beats Bullying. It  reminds everyone that even the smallest positive action can make a huge difference in our mission to fight bullying.  We’re encouraging schools, workplaces and communities to join  in to  help create kinder classrooms, kinder corridors and a kinder internet.   Let’s help show that kindness beats bullying.
Together, we can make a positive difference through small acts of kindness that create big change.

How to Take Part

Hold a ‘Cool to Be Kind’ Day

Organise a kindness-themed dress-up or activity day in your school or workplace. Share photos online with #CoolToBeKind and #KindnessBeatsBullying.

  • Announce in assembly or newsletter
  • Use our poster pack in classrooms
  • Share with #KindnessBeatsBullying

Fund the Work

Help us reach more young people across the UK. Even small donations make a big impact. Every £5 helps us deliver our advice and campaigns.

  • One-off or monthly support
  • Company match funding welcome 
  • Download a Gift Aid form

Share Our Message

Post our campaign images on social media, tag @actagainstbullying, and spread the word that kindness always beats bullying.

  • Copy-paste captions on this page 
  • Instagram-ready square artwork
  • Media quote and press note template

💗 Share Your Kindness

Choose one kind act this week. Include someone who feels left out, offer support or thank someone who has helped you.

Share your act of kindness with #KindnessDayUK or #AntiBullyingWeek. Tag Act Against Bullying to inspire others to take part.

Download Campaign Materials

Ready-to-use wording

Cool to Be Kind. Kindness Beats Bullying.
Join our nationwide kindness movement this Anti-Bullying Week. Every kind word counts. Every small act helps beat bullying.

Share our graphics across Instagram, Facebook and X. Tag @actagainstbullying and use #CoolToBeKind #ActAgainstBullying

Mon:
It’s Cool to Be Kind. Kindness Beats Bullying. Anti-Bullying Week starts now. Share one kind message today and tag a friend who makes a difference. #AntiBullyingWeek #CoolToBeKind #KindnessBeatsBullying

Wed:
Kindness turns everything around. In class, corridors and online. Be cool. Be kind. #KindnessBeatsBullying #CoolToBeKind

Fri:
Pass it on: kindness beats bullying. Share this and keep it going all year. #KindnessBeatsBullying #AntiBullyingWeek

School Activities

Odd Socks Roll-Call

Celebrate difference! Wear odd socks to show everyone it’s cool to stand out.

Kindness Chain

Pass it on! Start a kindness chain by doing one good deed today.

Silent Ally Signal

Support others quietly. A smile, nod, or gesture can mean someone’s not alone.

Compliment Cards

Write or share a kind note. A small compliment can brighten someone’s day

Frequently Asked Questions

What is Anti-Bullying Week?

Anti-Bullying Week is a UK-wide event that raises awareness of bullying and encourages action to stop it.
It’s coordinated nationally by the Anti-Bullying Alliance,
of which Act Against Bullying is a core member.
Each year, schools, organisations, and communities join forces to create safer, kinder environments for children.

How does Act Against Bullying Take Part?

As a core member of the Anti-Bullying Alliance, we fully support the national framework—but we also run our
own independent campaign either leading up to or during the week. Our 2026 theme, ‘Cool to Be Kind: Kindness Beats Bullying’,
highlights the power of kindness as a real antidote to bullying behaviour.

When is Anti-Bullying Week 2026?

Anti-Bullying Week 2026 runs from Monday 16 November to Friday 20November.
The week follows Kindness Day UK on 13 November—also founded by Act Against Bullying—
linking both events around the message that kindness always wins.

What’s the theme for 2026?

This year’s theme is ‘Cool to Be Kind: Kindness Beats Bullying.’
It celebrates simple, positive actions that anyone can take to make others feel included and valued.

How can schools get involved?

Schools can download our free classroom resources, host kindness assemblies, and take part in the
Kindness Pledge Challenge. You can also share your activities using
#AntiBullyingWeek and #KindnessDayUK to help spread the message across the UK

Can individuals take part too?

Absolutely! Whether you’re a student, parent, or supporter, you can make a personal kindness pledge,
post a message of encouragement, or share a story of kindness. Small acts make a big difference.

How can I share on social media?

 

Join the conversation by downloading our social media graphic and posting using #AntiBullyingWeek and #KindnessDayUK,
and tag us to inspire others:

• @ActAgainBully on X (Twitter)

• _actagainstbullying on Instagram

• ActAgainstBullying on Facebook

What’s the link between Kindness Day UK and Anti-Bullying Week?

Kindness Day UK on 13 November was founded by Act Against Bullying and proudly affiliated
with the World Kindness Movement. It leads directly into Anti-Bullying Week, setting a
positive tone for the days ahead. Together they remind us that kindness beats bullying.